Developmental Account Executive
The Developmental Account Executive assists and gains working knowledge of the various functional areas within the sales department. Must be an aggressive, self-motivated, high achiever with excellent communications and organizational skills, creativity,
DUTIES:
Phase I - You will gain a working knowledge and be trained in the performance of the following types of duties:
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Local Sales -- Handle airtime sales to advertising agencies and direct clients; process orders into station systems and generate contracts; schedule paid programming; resolve airtime scheduling problems such as revisions; make goods, preemptions, discrepancies and cancellations.
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Research/Marketing -- Prepare analysis of market program audiences and estimates; assist sales in marketing initiatives; create sales campaigns and presentations; work with Comscore ratings/products; learn use of ABC network systems.
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Traffic -- Input local copy instructions and orders; manipulate inventory and commercial placement; formatting of daily logs.
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Digital -- Gain understanding of multi-platform media such as online media, mobile and digital sales.
Phase II - You will work with the account executives to become fully-immersed in your role as a sales professional.
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Perform client services including but not limited to avail presentations, package preparation, copy writing, credit applications, collections, etc.
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Create non-traditional revenue opportunities, coordinating production efforts for new clients and executing post-buy analyses of broadcast and digital schedules
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Obtain commercial material to be used by Traffic for on-air schedules.
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Develop new business for multiple platforms (such as on-air, mobile, online, digital) and utilize research to position the station as a premiere marketing vehicle.
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Perform other duties as assigned.
SKILLS REQUIRED/QUALIFICATIONS:
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Assertive, competitive, energetic, and a self-starter; goal driven and success oriented
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Excellent organizational, written, and presentation skills
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Ability to multi-task in a fast-paced environment; must pay close attention to detail
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Solid computer skills; must be proficient with Microsoft Word, Excel, Power Point and Outlook
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Must be able to work effectively with a variety of personality types and possess a positive team attitude
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Must project a professional image
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Four-year college degree in business administration, marketing, journalism, communications or related field preferred
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Flexible to work occasional nights, weekends, and holidays
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Must have own vehicle with required insurance coverage and a valid Oregon driver’s license with a good driving record.
STATEMENT ABOUT OTHER DUTIES:
The foregoing is not necessarily an exhaustive list of all functions essential to the job for which the employee is responsible, nor an exhaustive list of the minimum requirements and specifications necessary to perform the essential functions, including all responsibilities, skills, duties, requirements, efforts, or working conditions associated with the job. While this is intended to be an accurate reflection of the current job, management reserves the right to revise the job or to require that other or different functions be performed when circumstances change or exigencies require it.
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